Left: A good example of conceptual logo design This is a magazine masthead (logo) which employs conceptual design. This is Slash Magazine, a punk magazine from the 1970’s. This logo uses conceptual design in a subtle way that isn’t too obvious and yet still manages to capture the magazine’s identity. The logo is blood red …
Author Archives: tonge
Typography
My subject for editorial design research is film. Left: Good example of typography This is an example of effective use of typography in editorial design. This spread is from Esquire magazine and features Samuel L. Jackson. The image on the right shows Jackson shaving his face, and the designer has mirrored this on the opposite …
Design Portfolio
Development Log
Class Work
Adobe Illustrator Self Portrait
This is my first self portrait made using Adobe Illustrator. For this portrait, I used a photograph of myself as a reference. The photo I used is an ID photo, which is serious and true to life, which I decided to convey in the portrait itself. The reason why I did this is because I …
Self-Promotional Image Poster
For my first self-promotional image poster, I designed an abstracted, almost psychedelic retro-looking poster. I had the idea of using my last name to create an impactful feeling, placing it in the central-upper third. I used a tall, condensed typeface and manipulated it so it appeared to be melting. The elongated text worked well for …
Adobe Photoshop Self Portrait
This is my first Photoshop self portrait. I have created a low-poly style portrait, which forms lots of flat toned, triangular shapes on my face. The shapes create a more three-dimensional appearance and add depth and tone to the image. I purposely left out some areas to create a combination of digital art and photography. …
Conceptually Designed Personal Logo
My first conceptually designed logo uses the idea of two hands placed together to form my initials. I based the illustration off of my own hands, which adds a personal touch rather than using a photograph of someone else’s hands. My initials are LT, so I used my thumb and index finger to form the …
Typographical Name Logo
I have made two name logos. I used the same serif typeface for both. I chose a serif typeface because they look more serious and professional and also since they seem more traditional. My first logo shows my full name within an oval. I have used an oval to frame the design and so that …