Visual Identity Across Channels and Accessibility

Visual Identity Across Channels and Accessibility “Once a brand is established, it needs to become a recognizable identity that the external world can perceive. This recognition comes with consistency, and achieving that consistency requires a strong visual identity system.” (Gregory, 2022)   Throughout my development log I have been working on a collective visual identity that …

Interactive Elements and Storyboarding

Interactive Elements and Storyboarding “An interactive web design is a design for websites which uses other inbuilt software, modules or features aimed at creating an environment for a website or web application user to be actively engaged during visit or use as the case may be, thereby improving his or her user experience (UX).” (Study.com, …

Wireframes for Freedom Festival Website

Wireframes for Freedom Festival Now I must think of the layout and appearance of the Freedom Festival User Interface. I can do this by using wireframes. I have previously explored some wireframes and ideas, where I tested out different layouts and styles, but I think I could conceptualize something better, after looking at examples of …

Conceptualization of Website Design

Conceptualization of Website Design Logo My first rough ideas for my logo I started off with a few different ideas for the Freedom Festival logo. I found a font called ‘Bungee’ and thought it looked bold and impactful. I was drawn to the blockish type and geometric shapes which make a statement. I could imagine …